
Coaching for Musicians & Creatives Ready to Reach Their Next Level
Building greater confidence, better performance, and a clearer path to a sustainable career.


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Former Music Director of

Let me guess ...
You’re a talented and experienced musician or creative who has spent years building your craft. You’re driven, ambitious, and ready to step into a more successful and sustainable stage of your career.
But something's off. You're stuck, and unsure of what needs to change for you to reach the next level.
Maybe you’re ready for a new direction, but uncertain about which path actually makes sense at this stage of your life and career. Maybe perfectionism, overthinking, or low confidence are hurting your performance or creative output. Maybe burnout, instability, or the constant pressure of the industry you work in has left you feeling disconnected from the joy you once felt.
Or maybe you’re simply tired of watching other musicians and creatives move forward while you feel like you’re standing still.
Whatever you’re struggling with, you’re not alone. And you don’t have to figure it out by yourself.


The truth is, nothing is “wrong” with you. You haven’t lost your talent, your drive, or your ability to grow. What’s happening is simpler and far more common than most musicians and creatives ever admit.
You’ve grown! You're not in your 20's anymore, and everything carries a different weight now. You’re noticing that what you want from life and work is evolving, and you're ready ...
You’re ready for things to be easier. Less stressful. More focused. More sustainable, and aligned with the person you’ve become.
These things are ALL achievable - but here’s the thing:
The mindset, habits, and coping mechanisms you’ve relied on to get you where you are were built for an earlier stage of your career. The late nights, the constant hustling, the pressure to prove yourself, the fear of missing opportunities, and the emotional rollercoaster of comparison were fine until now - but they’re not sustainable for long-term success in the music or creative industries.
Put simply, what got you here isn't designed to support what comes next. You need a new approach.
And that’s ok!



The bottom line?
The gap you’re feeling right now - that sense of plateau, frustration, or confusion with your current situation - isn’t some sort of failure. It’s a SIGN that you’ve outgrown the version of yourself that got you here.
That’s not a problem. That’s an invitation! Only when musicians and creatives get to this point - when your work no longer feels aligned, sustainable, or fulfilling - can meaningful, effective, and long-lasting change begin.
And that’s where I come in.
My coaching helps musicians and creatives move past feeling stuck, so they can rebuild clarity, confidence, and step into the next stage of their careers with intention and sustainability.


My coaching approach is designed for mid-career musicians and creatives who want to evolve. Not just in their craft, but in the way they think, work, and build their careers.
It’s for you if any of this feels familiar:
➜ You feel stuck, at a standstill, or unsure how to create real momentum in your work or career.
➜ Your confidence dips more often than it used to, and it’s affecting how you show up onstage, in the studio, or in your creative life.
➜ Perfectionism, overthinking, or self-doubt are slowing your progress and limiting your creative freedom.
➜ Burnout, fatigue, or instability in your industry are wearing you down.
➜ You want clearer direction and a more intentional path forward without sacrificing your wellbeing.
➜ Your relationship with your craft feels strained, inconsistent, or less fulfilling than it once did.
➜ You know you’re capable of more but can’t see the next step clearly from where you are now.
➜ You want a career that’s successful, sustainable, and aligned with who you are at this stage in your life.


Who This Is For: Ambitious Musicians & Creatives in Their 30s and 40s

This is a focused 1:1 coaching series that meets you exactly where you are and gets you closer to where you want to be. There’s no one-size-fits-all model. Every musician and creative arrives with a different story, different challenges, and a different vision of success.
As a result, this work is fully personalized and built around you.
Across our sessions, we’ll get clear on what’s keeping you stuck, what you want next, and what needs to shift in your mindset, performance habits, or career approach to help you get you moving again. Some clients need support rebuilding confidence. Others want to refine how they show up in high-pressure or high-visibility situations. Others are seeking clarity around direction, routines, or the next stage of their music or creative career. Most need a thoughtful combination of all three.
Essentially: You bring the reality of where you are and I bring the clarity, perspective, and expertise to help you evolve in a way that's sustainable and aligned with who you are now.


What Musicians & Creatives get from 1:1 Coaching ...

By the end of our work together, you’ll have a clearer understanding of what’s been getting in your way and a more sustainable approach to moving forward in you music or creative career. This work isn’t about quick fixes or surface-level motivation. It’s about building clarity, confidence, and habits that genuinely support who you are at this stage of your career, not who you were ten or twenty years ago.
You can expect to walk away with:
➜ Clearer direction in your music or creative career, and a realistic sense of what your next step actually looks like.
➜ Greater confidence in how you show up, both publicly and privately, in your work.
➜ A healthier relationship with perfectionism, self-doubt, and comparison.
➜ A more grounded mindset for handling pressure, uncertainty, and career transitions.
➜ Renewed motivation and a deeper connection to your creative identity.
➜ Practical routines and habits that support sustainable performance, rather than burnout.
➜ Greater self-awareness around what you want and what’s been holding you back.
➜ A realistic, personalized plan for progressing in the months ahead.


The Results Musicians & Creatives Can Expect ...
The goal is simple: to help you evolve into a version of yourself that feels capable, focused, and ready for the next stage of your music or creative career.

"There are very few people I seek council from, whom I feel have the capacity to fully grasp what I need and ask the right questions to take me forward. Joules is my first call, and an excellent coach."
Dave Elitch - Drummer, Educator, Speaker


★★★★★
What Clients Are Saying ...
"Prior to meeting Joules, my perfectionism was off the charts and affecting my performance badly. We dug into his research, and completely recalibrated how I approach music and how I feel about myself as a musician. My only regret is that I didn't find him sooner!"


Stuart Anning - Drummer & Entrepreneur
"I came to Joules looking for career focus and better work/life balance. He got me there quickly, and helped me develop solid habits that I still lean on today."


Nolan Burke - Producer
★★★★★
★★★★★
Here’s what clients have shared about their experience working together:
Hi, I'm Joules!
I’ve been a musician and creative all my life. I’ve been lucky enough to see a lot of the world through my work, and have 30+ years of experience in performance, business and coaching.
I’ve built my career working at the highest levels of the music industry, while also navigating the very real pressures that come with sustaining a long-term creative career. Along the way, I developed a deep interest in performance psychology, entrepreneurship, perfectionism, and sustainable high performance - both onstage and off.
Life and Career highlights include:
Born and educated in Cambridge, England. (now based in the U.S.)
Began learning the piano at the age of 4; added drums and tuned percussion at age 9.
Turned professional aged 16. (tours, sessions, media appearances)
Worked on 25+ Broadway shows worldwide, including 7 in London’s West End. (Music Director/keyboards/drums/perc)
Music Director of the 1st U.S. National Tour of Hamilton. (Los Angeles Drama Critics Circle Award)
Teacher, Mentor, Coach for thousands of musicians and creatives in mindset, performance psychology, and career development.
Founder of multiple successful businesses (Live-Events Production Company, London. Talent Management Agency, London. Wellbeing Consultancy, Los Angeles)
Label Manager for an independent record company.
TEDx Speaker & author on perfectionism.
Executive Coach & Keynote Speaker for organizations including GE Aerospace, HR.com, and Teleflora.


Why I'm uniquely qualified to Help You ...

But what matters most isn’t in the résumé. It’s that I understand this work from the inside.
Among all this success, I experienced a heart attack and a stress-related repetitive strain injury that ultimately ended my career as a performer.
I know exactly what it’s like when the standards that once drove your success begin to create pressure, rigidity, or burnout. I’ve lived the shift that many musicians and creatives experience when the old ways stop working and a new approach becomes necessary.
Those lived experiences shape my coaching.
And uniquely benefit you.


This coaching package includes a focused series of 1:1 sessions designed to help you create meaningful change in a clear, intentional timeframe. Each session is personalized, practical, and built around the challenges and goals you bring into the room.
There’s no one-size-fits-all approach. This work adapts to where you are now and supports the direction you want to move next.
Here’s what's included:
➜ 1:1 coaching sessions (60 minutes each)
We’ll work through the mindset patterns, performance/practice habits, and career concerns that are keeping you stuck, and clarify a path forward that fits the life and work you’re doing now.
➜ A tailored approach
No templates. No rigid frameworks. Our work adapts to your needs, whether you want to improve confidence, rebuild clarity, navigate burnout, overcome your perfectionism, refine your routines, or rethink your next career move.
➜ Session notes and personalized action steps
After each session, you’ll receive a short summary with key insights and practical guidance, so you always know what to focus on between sessions.
➜ Light Email support between sessions
If questions or reflections come up between sessions, you’ll have access to brief email support during the coaching period.
➜ A clear sense of what comes next
By the end of our work together, you’ll leave with greater clarity, a more sustainable approach to your work, and a realistic plan for how to move forward in the months ahead.


What's included in My 1:1 Coaching Program ...


Frequently asked questions ...
1. Is this coaching just for musicians, or does it support other creatives too?
This coaching is designed for both musicians and creatives. Many of the challenges we work on - confidence, burnout, perfectionism, career clarity, and sustainable performance - show up across creative professions. The work adapts to your specific context.
2. What kinds of issues do clients typically bring into coaching?
Clients often come to coaching feeling stuck, burned out, or unclear about their next step. Common themes include confidence issues, performance pressure, perfectionism, career transitions, creative fatigue, and figuring out how to build a more sustainable way of working without losing ambition or standards.
3. Is this therapy or mental health counseling?
No. This is coaching, not therapy. While we may talk about stress, burnout, or mindset, the focus is on clarity, growth, and practical change in your work and career. If you’re dealing with clinical mental health concerns, I always recommend working with a licensed mental health professional alongside or instead of coaching.
4. How is this different from traditional music or career coaching?
This work goes beyond skill development or tactical career advice. It focuses on how you think, perform, and make decisions under pressure, and how to build a career that is both high-performing and sustainable. It’s especially suited for mid-career musicians and creatives whose old strategies no longer work the way they used to.
5. How long does the coaching process last?
The core offering is a focused series of four 60-minute sessions. This provides enough space to create real momentum while keeping the process intentional and contained. Some clients choose to continue beyond that, but there’s no obligation to do so.
6. How do I know if this coaching is right for me?
The best first step is a short consultation call. We’ll talk about what’s going on for you, what you want to change, and whether this work feels like a good fit. There’s no pressure — the goal is clarity, not to convince.

Ready to Begin?
If you’ve read this far, there’s a good chance you recognize yourself somewhere on this page. You may feel stuck, stretched thin, or aware that the way you’ve been working no longer fits who you are or what you want next.
My coaching is for people who are ready to pause, take stock, and move forward with more clarity and intention. Not by pushing harder, but by working differently.
I know that I can help you, and I'm excited to do so!
The first step is a short, no-pressure consultation call. We’ll talk through what’s going on for you, what you’re hoping to change, and whether this coaching feels like the right fit. If it is, we’ll discuss next steps. If it’s not, you’ll still leave with greater clarity.
No obligation. Just an honest conversation!


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